Summary: What is Web-To-Print Template Personalization?
Template Personalization, as it refers specifically to the graphic arts industry, is known by many names. Some commonly used alternate names such as: "Web-Forms" or "Dynamic Documents" are just a few. The primary and most significant difference of the web-to-print software template personalization technology as compared to our competitors is the that the web-to-print software solution is based off of Adobe Photoshop. As our solution recognizes that many firms utilize Adobe Photoshop for design, we have enabled the system to literally "pull apart" or "parse" the templates upon upload. The resulting template or "Web Form" is created dynamically based upon the layers created within the desing itself. This provides users of our system with a competitive advantage whereby templates are easy to create, easy to maintain and available instantly upon upload for your customers.
Why web-to-print template personalization might be good for you:
- You have commonly re-requested orders, with same artwork, just with different variable data.
- You have corporate clients that you have already defined, or branded materials ready for their ordering.
- You have many template files, available and "on hand".
- You run digital presses, or have lot of short-run requests.
- You have design team talent on staff and capable of easily builing a library.
Web-To-Print Template personalizaton is a perfect tool for providing design assets that simply need variable.
Web-To-Print Template Personalztion Fits perfectly with:
Digital or Brand Asset Management
The benefits of using an intergated Digital Asset Management (DAM) and web-to-print solution are viewed differently from a variety of perspectives. Enclosed is a summary consensus of what most companies have come to realize as benefits to having a comprehensive system.
- Central repository of all corporate digital assets for efficient point-and-click searching and ordering ensures easy and quick access to what is needed
- Web-based access to digital assets from anywhere in the world at anytime
- Product representation consistent across all global markets maintaining brand integrity
- Self-service access for internal and external affiliates to order digital assets for use in web or print media without having to understand file formats and color space
- Updated and approved digital assets are available immediately to market and promote new product releases faster
- Existing personnel can concentrate on core competencies versus digital asset preparation and fulfillment for increased production efficiencies
- Control usage rights and restrictions based on the assignment of roles and asset groups for effective digital rights management
- Automated fulfillment of digital asset requests via internet deliveries or media shipments for immediate access to digital assets without manual intervention
- Generate detailed reports to determine activity on digital assets and users for future planning and marketing strategy
- Integration into other corporate systems to ensure the consistency of content and imagery used throughout external channels
Variable Data Management
A complete service. Incorporating image personalization into your VDP services, you are now capable of offering a campaign management solution to your customers.
What's next?
|
How does the Web-To-Print Template Personalztion process work?
|